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When it comes to web-site optimization, it’s all about
developing a website which is discoverable by the search
directories and search engines. It sound pretty enough, however,
there are numerous aspects to consider while performing website
optimization, and not all those are about the links, keywords,
or HTML tags of your website.
Does hosting matter?
Does it matter who is hosting your website? This question
arrives up continuously when an individual or a company designs
a website. However, answer is absolutely NO! But it doesn’t mean
that the domain hosting doesn’t acquire any importance at all.
One of the most common and largest issues that people often face
with the domain hosting is your hosting company’s location.
If you are in US, and have purchased a domain that has been
hosted in England’s server, then you can ensure that your
rankings will need to face some difficulties.
Geographically, the search engine crawlers will study your
website as being paradoxical to your location because most of
the search engines provide results with some geographical
location’s element; this inconsistency could be sufficient
enough to affect your search engine ranking.
Your search engine ranking will also be affected by the duration
you register your personal domain name. There are a number of
hackers who prefer using domain names which registration period
hasn’t even cross a year because they generally fails to use the
domain for a year before they’re shut down. This is why some of
the search engines have already implemented their ranking
criteria which offer priority to the domain registered for
longer durations. |